Last year I went to a dinner in New Jersey with the ETP Network. It was a fun, cozy networking dinner where I was the guest of honor. At the end of the dinner I was asked by ETP Network founder Rod Colon “Jason, how can WE help YOU?”
At this point in my business I was not accustomed to this question, as I had been the one asking that to everyone else. After reading Never Eat Alone I was anxious to help people, and would frequently ask my contacts what I could do to help them.
But I never really thought about how they could help me, or at least I hadn’t figured out how I would say how they could help me.
This year was different. Last week I was in NYC, at a similar dinner. Again, I was the guest of honor, and we had a terrific night. I had forgotten about “the question,” but I had enough experience with it this last year that I was prepared to answer it correctly this time.
“Jason, how can we help you?”
I didn’t fumble, like I did last year, and that is indeed what I really wanted people to do.
Are you ready to answer the question for you? People ask you regularly what they can do to help you, right? I hate the common job seeker dialogue that goes something like this:
Employed Person: “How’s the job search going?”
Job Seeker: “Fine.”
That’s it, the common response. We miss a terrific opportunity to help the other person help them… tomorrow I’ll tell you how I think you can respond to help them help you.